Communications Strategy: Are We Being Prepped for Major UFO News? Communications Strategy: Is the US government getting us ready for news that we are not alone in the universe? Or have I been watching too... Allan Gates July 21, 2021 PR
Crisis Communications in the Time of Coronavirus Five principles for effective communications during the coronavirus crisis.... Allan Gates March 12, 2020 Crisis Communications, PR
The Secret Trick to Killer News Releases Many news releases are anything but news - do this instead... Allan Gates February 20, 2020 PR
Peter MacKay’s Rocky Start What Peter MacKay's bad week can teach business leaders.... Allan Gates February 6, 2020 PR, Strategy
The Simple Key To Good Writing The key to good writing has been endlessly debated through the years. We think that good writing is clean, simple, purposeful and unpretentious. ... Allan Gates October 19, 2016 Brand, Creative, Marketing, PR, Writing
Why The Best Story Wins In this era of endless content and elusive attention, using good storytelling in marketing is the only way to ensure that your audience stays with... Allan Gates October 12, 2016 Brand, Creative, Marketing, PR, Social PR, Storytelling